The International Society of Arthroscopy, Knee Surgery and Orthopaedic Sports Medicine (ISAKOS) came to us to develop the brand identity for its Congress, an international event that brings together orthopaedic surgeons, researchers, and sports medicine professionals from around the world to share advancements in education, research, and patient care.
The challenge was creating a visual system that could support a large volume of complex, content-heavy materials while remaining approachable, engaging, and easy to navigate for attendees. I helped develop the Congress identity and extended it across multiple touchpoints, creating a cohesive visual system for the event program, marketing materials, and digital communications.